Tourneau Bucherer Event, December 2023 - Experiential Pop-Up

Tourneau Bucherer hosted a cocktail celebration at the Bucherer 1888 TimeMachine flagship on Madison Avenue to bring the worlds of luxury, certified pre-owned timepieces, high fashion, and street style together. Guests and watch enthusiasts gathered for the special evening to kick off an exclusive gallery installation created in collaboration with some of today’s most highly-regarded fashion labels.

Titled, “Dialed in Style,” the exhibition portrays the growing synergy between the realms of streetwear and watches. Showing a variety of ways elevated timepieces can be incorporated into effortlessly cool looks, the display features curated ensembles from Acne Studios, Bottega Veneta, Diesel, KidSuper, Maison Margiela, New Balance, and more, paired with timepieces from Bucherer’s esteemed Certified Pre-Owned Collection.