ROBINHOOD PRESENTS: SHARE OF WALLET, MARCH 2026

Overview
TM G partnered with Robinhood to deliver “Take Flight”, a flagship launch experience at New York’s iconic TWA Hotel for 300 VIP guests, including investors, media, employees, and customers, while reaching a global livestream audience of 60M+. The event unveiled 12 new products and features, including the Robinhood Platinum Card, family investing tools, trust accounts, Robinhood Gold enhancements, and Robinhood Market.

Strategic Success
TM G transformed a complex multi-product announcement into a cohesive narrative journey. We conveyed their aviation-inspired “Robinhood Air” concept through unified storytelling, product education, and brand ambition across both live and broadcast audiences.

Innovation
The TWA Hotel became a fully immersive airport-inspired environment featuring TSA-style entry, airline uniforms, Solari boards, passport activations, simulators, and a branded Robinhood Market storefront, all designed to support both in-person engagement and global broadcast reach.

ROI & Impact
The launch generated 63.4M+ content views, extensive coverage across Reuters, Bloomberg, Barron’s, and CNBC, and strengthened investor and customer confidence through clear, scalable storytelling.

See link for rundown of activation: HERE