LEXUS DESIGN PAVILLION NY DESIGN WEEK, MAY 2025

Lexus Ambiance was an immersive, interactive experience in partnership with the luxury automotive brand. This installation merged Lexus’ cutting-edge design with dynamic sensory elements highlighted by the spectral visual style of artist Nick Thomm.


Offering a glimpse into the future of design and interactivity, Lexus Ambiance allowed visitors to create individualized environments using light as their medium and their presence in the space as their muse—the energy they brought into the space will influence this immersive environment.

See link for rundown of activation: HERE